I’m talking to all of you who have become so angry and frustrated with NASCAR that you’ve vowed to no longer spend money on attending races or even watch on TV. There should be plenty of you out there, as it seems there has been quite a bit to be angry about this year. And the recent penalty/appeal denial for Clint Bowyer and RCR seems to have created even more. So if you fit in this crowd, read on, because I have a question for you.
Let’s say you live moderately close to a race track that currently hosts a Cup Series date. You live so close in fact, that to attend a race there, you wouldn’t need to spend money on any major travel or hotel rooms. You can literally just stay at your own house. And let’s also say the Cup Series is coming to town this weekend. So with all your anger and frustration, and the ability to use the economy as another excuse, you decide you won’t be attending. Screw NASCAR…
Now, what if this race track called you up and said “hey, we just want a good crowd this weekend, and we don’t care that you can’t pay. We will give you X number of tickets for free so both you and your family can attend the race.” Would you go?
If it was going to cost you nothing but your time, could you put aside your bad feelings towards the sport as whole, and just go enjoy a day at the race?
This scenario popped into my head this week as I listened to sports radio and read sports writers who talked about the recent ticket issue with the Tampa Bay Rays. In case you aren’t aware, the Rays were only able to draw a crowd of 12,000 a few nights ago, and they are in the thick of the playoff race. The question being raised, was what does it take to get fans to come out, if a winning team in a playoff race isn’t good enough?
Obviously attendance has been a big issue this season. Many races, including last week at Dover, have seen far lower attendance than they did in recent years. And I’m wondering if it’s really a money issue for people, or if it really is because people are so disenchanted with NASCAR that they would rather do something else with a Sunday then enjoy a race.
It seems many tracks have slashed ticket and food prices, and many are working with local establishments to lower prices on things like hotel rooms. Many are also offering unique fan experiences like pre and post race concerts, and even giveaways. But for some, it doesn’t seem to matter.
So I’m curious. Have you forgotten how much fun it is to go to a race? To camp out all week in the infield at Talladega and party like crazy; to head down to pit road on race morning and be among the crews while they prepare; to walk amongst the souvenir trailers and try to decide if you really need a fifth Kasey Kahne hat; to get chills at the end of the National Anthem when the fly-by jets scream over; to debate with your buddy the pit call that Bob Osborne just called out over the scanner; and to cheer like hell when the field comes out of turn four for the green flag. Do the perceived problems that NASCAR has really outweigh all of that?
As we head off to Kansas this week, I will leave you with only my initial question. If it didn’t cost you a dime, would you go?
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It’s back to the Tricky Triangle this week. The Cup Series makes its second stop of 2010 to Pocono, along with the debut of the Truck Series. The Nationwide Series is off to race in front of what hopes to be a sold out crowd at Iowa Speedway. While another week rolls along, we’ve got more reader questions for you. If you don’t know what this post is, we answer any and all reader questions every Wednesday, right here. So if you’ve got one, click on the ”Ask the Insiders” tab at the top of the page and send one to us. On to the questions…
1. From Allen:
I’m going to try and make this easy to understand, but back in March I was attending the Kobalt Tools 500… well I noticed about 50 laps in when certain cars went by the engines sounded a little different. Some had a “BUZZ!” rather than a “ROOM!” if that makes sense… I believe it was the Toyotas though I’m not 100% sure. Was this just from letting off the gas or what?
Teams have some freedom when choosing the type of exhaust components they use. To get the optimum horespower out of the engines, teams will try different headers and exhaust pipe combinations. Between that and the differences between each manufacturer’s engines, you will have some different sounds for each engine. – T.C.
2. From Garry:
…another Chicago question…I did not want to “hog up” the thread, so I wrote them down, and only ask one question per week. Why dont they let/make them practice and qualify under race conditions. If they race at night, why dont they qualify at night? PS swamisez … ummmmmprediction…. Jeff Gordon wins the 2010 Brickyard 400 (posted on July 21,2010)
It really depends on the scheduling for each weekend. Remember that very often, NASCAR must fit in practice and qualifying sessions for more then just one series. Also, some tracks have noise ordinances that go into effect at certain times at night. Often though, while they may not get to practice at the exact same times as the race, they usually get close. – T.C.
3. From Tom:
After seeing the fine NASCAR hit Carl Edwards with, I got to wondering something. When a driver, owner, crew chief (etc) gets fined, where does the money go ? It also seems to me that a points penalty would hit home to a driver much more than a monetary one.
All money collected from NASCAR fines is given to the NASCAR Foundation as per NASCAR policy. Certainly points penalties are far more damaging than monetary fines (unless you’re an underfunded driver or team). – Journo
4. From Kate:
What happened between Jeff Dickerson and Kyle Busch? Why isn’t he spotting? I will miss his dry humor on the radio. Is he still his agent? Being a fan of both, I hope it was an amicable split.
All we’ve heard about the situation is what’s been reported. Jeff Dickerson is no longer Kyle’s agent, or business manager, though Kyle is still with Motorsports Management. Was it amicable? I’m not privy to their personal relationship, so I won’t speculate. Dickerson is a very good spotter though. - Journo
5. From KathyCalculates:
We’ve seen the Parade of Haulers at Vegas and here in Indianapolis and wondered if they do this coming into all the venues and whether or not they travel across country in a sort of caravan or if they meet up near town in order to arrive together. It is so thrilling to witness!
No, they don’t do those in every city – they are very cool though. As far as travel goes, some teams require their drivers to run together, others don’t. Most of the time, regardless of company policy, hauler drivers will run with a couple of others. No big caravans normally, though during NASCAR’s run in Mexico they did run in large caravans with police escorts into Mexico City. And to your last question, the haulers are required to be at the track at a certain time on a certain day, usually Thursday morning (for the Cup Series) where they are put in order and brought into the track. – Journo
6. From Jerry:
Guys where did all this talk come from about a triple crown that includes the Indy 500. This kind of TV promotion seems to take away from the importance of our on Nascar triple crown.
I have no idea where it came from – and I’ll be honest, I don’t think the Daytona 500, the Indy 500 and the Brickyard 400 constitutes a “Triple Crown” of American motorsports. It seems to me you’d need to replace the Brickyard 400 with the 24 Hours at Daytona or the maybe the US Nationals. I don’t think it diminishes anything in NASCAR but even if it didn’t make a “triple crown” it was still a big accomplishment for Chip Ganassi, and his organization. – Journo
7. From Sterling:
Hi there… great blog. Keep up the great work I found it to be a curious comment made early during the broadcast about the lack of fans in the stands at the Brickyard and how the commentators wouldn’t be getting into it on air. After they made the comment I couldn’t stop looking at how empty the seats were all over the track. I know times are tough and fan attendance has been down at some tracks but can you shed some light on the Brickyard specifically and why they would reference this on-air with no follow up explanation.
Thanks for the love! Without much empirical evidence, my own personal opinion is that attendance was down at the Brickyard for a few reason. First, and most obvious is the economy. Fewer fans can afford to attend races than in the past. Second, I think the tire debacle at Indy in 2008 is still having an effect. That race was a complete nightmare, and many fans haven’t forgotten. Third, I just don’t think the racing at Indy is all that great. The track wasn’t really built for stock cars, and it’s difficult to pass which means not a ton of action. And finally, I believe the novelty of stock cars at Indy has ended. While the Indianapolis Motor Speedway is still absolutely hallowed ground, it’s just not as big a deal anymore that NASCAR goes there. And I believe it wasn’t fully explained on TV because ESPN wanted to focus on the racing in their first race of 2010. More of a glass half full stance. – T.C.
8. From Phil:
The Chase…I realize that NASCAR is attempting to create season ending excitement. But I hate the orginal Chase, the revised current chase, and the anticipated elimination style chase. Here’s my reason, which may I add, I’ve never heard anyone raise. Unlike all other sports, NASCAR participants can be victims of circumstances totally beyond their control. Flat tires, failure of a part that causes the engine to blow, a caution just after you’ve made a green flag stop, another driver makes a bone head move and takes you out, etc. Under the pre-Chase 36 race format, these should even out between drivers and a true deserving champion determined. With the 10 race Chase and even more so under an elimination format, these factors are more likely to impact and determine the championship outcome. Other sports do have to overcome injuries beyond their control, but otherwise their play dictates the championship. Like I said, I understand the reasons for the Chase, however the excitement NASCAR is trying to create seems forced, artificial and contrived. Just my own opinion but I’m curious the hear how insider’s feel, if you agree or disagree. BTW, love your column!!!
First off, thanks also for the love! I’m not personally against the Chase in it’s current form. The whole reason the Chase was implemented in the first place, was because we’d seen many drivers run away with the title, and guys like Kenseth win it while only winning a single race all season. Nobody seems to remember this, but fans used to complain about the old system like they complain about the Chase now. The Chase certainly creates some season ending drama, which I think is good. I think the elimination style Chase that has been proposed is a mistake however. In my opinion, I think NASCAR needs to get as much feedback as possible from all involved (fans, drivers, media, teams, sponsors, etc.) and completely rework how the points are awarded. The current system rewards consistency, and I think they need to figure out what they want a champion to be. – T.C.
And that brings yet another “Ask The Insiders Wednesday” to a close. Thanks to everyone who sent in questions. And remember, if you’d like to be a part of next week, click on the ”Ask the Insiders” tab at the top of the page and send your question in!
As we near the end of the season, and what some are already predicting could be a fourth straight championship for Jimmie Johnson, it seems the negative feelings toward driver 48 are growing. Some have even hinted that Johnson’s dominance is to blame for the decline in ratings and attendance recently. The argument is that when one team dominates, it makes the races less interesting to watch. But instead of blaming Johnson and his team for being too good, why aren’t you blaming your favorite driver and team for not being good enough?
I agree that it can suck when one team seems to win everything. But when my favorite college football team isn’t doing well while another is, that doesn’t make me watch less football. The same can be said about my other favorite teams. I’m still going to tune in each week, go to games when I can, and support my team. I don’t understand why the same can’t be said about racing.
We’ve been asked before by fans what exactly the 48 team does differently then everyone else. I think we may even have at least one of those for tomorrow’s “Ask The Insiders Wednesday.” The answer is, that I have no idea. If I did, I’d probably be a rich man. Whatever it is though, it’s working, and you can’t blame Chad Knaus and his guys for doing it right. And instead of getting angry and calling Knaus a cheater, why can’t we take a step back and realize how amazing this run has been? What if Johnson really is that good?
And while we are on the subject of Chad Knaus, how come we hear so often that people want NASCAR to give the teams more freedom in being creative with the cars, yet you get angry when somebody like Knaus pushes the envelope? It is the responsiblity of these teams to push the tolerances to the limit, because that is what it’s going to take to be successful in this age of NASCAR. Like they saying goes, don’t hate the player, hate the game.
You are going to call me a NASCAR homer for saying this, but I don’t care, I’m going to say it anyway. NASCAR is not playing favorites with the 48. As many are starting to get turned off by it, it doesn’t suit NASCAR’s interests to give them some sort of advantage over everyone else. They would be better suited to give Mark Martin or Juan Pablo Montoya the edge, because those would be bigger stories. The black helicopters have been winterized and stored away for the season.
I will agree that some of the debris cautions can be very suspicious, but if NASCAR is really throwing them to affect the race, they are trying to close the fields up for better racing; not to benefit one driver or another. Even Johnson has been the victim of these cautions.
With the Cup Series headed to Martinsville this weekend (one of Johnson’s best tracks) it would appear that his hold on the points lead could grow even further. But as quickly as Johnson has moved to the top, he could just as easily fall. I would caution you in writing off guys like Mark Martin, Tony Stewart, and maybe even a resurgence from JPM. The season is far from over, and if a points lead after five races meant you’d win the championship, the year would be over. But it’s not. We’ve still got five more races to go. Anything can happen. Don’t forget that races are played out on the track, not in statistics or on paper. And ease up off the venom for Jimmie.
Now it’s your turn. Are you becoming turned off by Johnson’ dominance? How come? Do you think one team dominating hurts the sport? Would you feel the same way if it was your favorite driver who was kicking ass? What if it were somebody like Kyle Busch dominating? The floor belongs to you, don’t forget to play nice!
I think I should probably just start a problem series. I have been writing about it a lot lately. But I digress…
At the beginning of the season many in the media would have had you believing the world was crashing in on us. They were predicting empty race tracks, fleeing sponsors and failing teams.
Well six months into the year and four months into the season, things aren’t quite as bad as many predicted. Sure a couple teams have folded (the No. 8 car and No. 28 car), the independents are starting to struggle, and sponsors aren’t quite clamoring to spend tens of millions of dollars in the sport, but are things really that bad?
For the last several months everyone has been screaming about television ratings. Yeah they’re down, but if you look at them compared to other sporting events and programming, the sport really isn’t doing too bad. I unfortunately don’t have easy access to the Nielsen ratings, so I am working with what I can find online, but consider this: an average NASCAR race (not the 500 or another big race) does just as well as the NBA Finals did last year. They averaged about 9 million viewers.
That number is also big enough to beat a lot of primetime programming on major networks (not including Greys Anatomy or CSI of course). It also beats the hell out of the top rated cable programming.
Take a look at some older Nielson ratings and compare it to NASCAR this year. They’re down, but they’re no means bad.
The Chicken Littles are also pointing to the down attendance at the tracks. Now if you take the track estimations and subtract 30 to 40,000 (which is probably closer to the truth at some of these places) they are still nothing to scoff at. Any sport would give anything to have 100,000+ fans at their events every week. NASCAR is crying about it.
Sure it’s not the sell-out crowds we got just a few years ago, but still it is very good. The Super Bowl this year had just over 71,000 in attendance. With the exception of some of the smaller tracks, NASCAR easily beats that week in and week out.
Now I know what you’re saying, if there was a football stadium big enough (the new Cowboys stadium perhaps) they would have NASCAR-like attendance for the Super Bowl and that’s probably true (NASCAR couldn’t hope to have the TV viewing audience though), but the fact that NASCAR does that good every week is a very good thing.
So now that we’ve established things really aren’t that bad, I ask you, what is different between this sport and others?
The answer is the negative media attention on the sport.
Baseball attendance has been down and NHL and IndyCar TV ratings have been mediocre on Versus, but you don’t hear their respective press corps bashing the sport. In fact it’s quite the opposite. I have read several stories about how positive everyone is about the Versus ratings despite the fact the ratings have been cut in half for some events and how MLB is looking forward to a jump in attendance once the summer hits.
I feel like this sky is falling mentality has created a very negative perception of the sport by not only the general public but by the fans. I think much of the anxiety fans are feeling and another reason why they aren’t tuning in is the fabricated negativity. When you are reading every other day about how bad things are, or how bad things are going to be you’re going to start to believe it. I know NASCAR is attempting to combat this, but they can only do so much.
Things aren’t quite as great as they have been in previous seasons, there is no denying that, but are things really that bad?