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Is NASCAR Success Tied to Geography?
Aug 27th, 2010 by Journo

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Is it possible to be a successful, competitive team and not be located in Charlotte (or near it)?

This is something I was thinking about today as I saw the announcement that Regan Smith had re-signed with Furniture Row Motorsports through 2012. The Denver, Colo. based team has fielded a car in NASCAR since 2005.

Now don’t get me wrong, I write this not to bash the guys at Furniture Row. They certainly are able to do a lot given the difficulty of their situation. The fact is though, being in Denver is not ideal for any part of the operation of a NASCAR team.

While Furniture Row gets their chassis and engines from Childress, they are at a distinct disadvantage being away from the geographic center of NASCAR. They don’t have the pool of personnel to draw from (heck, even Petty Enterprises, in late 2007 moved closer in to Mooresville, NC because of difficulty in finding/retaining quality help willing to commute to Randleman), and they aren’t close to the equipment suppliers. Perhaps most importantly, they don’t have easy access to the technical support (the wind tunnels, k-rigs, shaker rigs, etc.) that all of their competitors do.

That said there are a couple of relative success stories.

Orleans Racing operated out of Las Vegas for years. Brendan Gaughan, driving for his family owned team, scored eight Truck Series wins and came very close to winning a championship in 2003. Though the team didn’t have as much luck upon Gaughan’s return in 2005 (they shut down in 2007), they ran a tight ship and maintained solid equipment. Still, the Gaughans spent a lot of money keeping up with their counterparts back in North Carolina.

Another relative success story is Thorsport Racing out of Sandusky, Ohio. The team has fielded a truck since 1996. While they haven’t been prolific in victory lane (they have just two wins in 464 starts), Matt Crafton has finished in the top-10 in points in four of the last five seasons (including second in 2009).

Still, running in the Truck Series is vastly different than running in the Cup Series. Thorsport gets a lot of technical support from Kevin Harvick Inc. and the Gaughans have a lot of money (thanks to the Coast Casinos, Southpoint and Boyd Gaming) – not to mention the length of schedules and lower budgets across the board.

Even with stable funding, I think there is a limit to how successful a team can be when they’re not in the area. You’ve got to hand it to Barney Visser though he is committed to making his race team work.

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